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Click here to learn about different types of binding. Book Binding, also known as Book Bindery, is the process of assembling and securing written or printed pages within a cover. In most cases, the cover is... Read More
Example of an Image with High ResolutionIn printing, the term Resolution refers to the sharpness and detail of images. Higher resolution means more image detail. Lower resolution means less image detail.Generally... Read More
No Other Form of Marketing can Target your Intended Audience like Direct MailUnlike most other marketing methods, Direct Mail allows you to target your message with absolute precision.Shotgun vs RifleThe... Read More
Planning a direct mail campaign for your business or organization? Instead of mailing the printed pieces yourself, use a printer that can create the pieces and do the mailing for you. This applies to just about... Read More
In printing, terms like Two-Up, Three-Up, Four-Up, Multiple-Up etc. refer to the way artwork files and/or printing plates are designed, so that the printing press can apply more than one image to the paper at the... Read More
Illustration of proper and poor Ink Color Registration. In the world of printing, the term Register refers to the spatial relationship between two or more elements of a printed piece. What is Registration in... Read More
The term Digital refers to the digits 0 and 1, which provide the basis for the mathematical language computers use to create, process and store electronic images. Digital Printing is the process of transferring these... Read More
What is C1S and C2S in Printing? C1S is printing industry shorthand for "coated one side." Likewise, C2S means "coated two sides." These terms refer to coatings applied to paper by the paper manufacturer. ... Read More
A well-designed Presentation Folder helps promote your organization's professional identity In addition to providing an organized way to assemble sales literature and other client focused documents, a presentation... Read More