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Next to business cards and stationery, Flyers and Brochures are two of the most popular printed pieces out there. The difference between a Flyer and a Brochure is clear to some but not so clear to others. Now I've... Read More
Business Printing generally serves one of two functions - Operational or Promotional. What is Operational Printing? A business uses Operational Printing to assist with day-to-day operations. Examples... Read More
Virtually all printing projects are made-to-order. This is because each printed piece is unique and created for a particular purpose. The purpose of the piece determines its characteristics. Your printer... Read More
Terms like 4/4 , 4/1, 4/0 etc. are a sort of printing industry shorthand to express how many ink colors are applied to each side of a printed piece. What is a 4/4 in Printing? 4/4 is pronounced "four... Read More
We've all come home to find some advertising attached to our front door. Sometimes it's nothing more than a plain black and white flyer, rolled up and hung on the knob with a rubber band. Other times it's a full... Read More
In the United States, the world of printing pretty much revolves around the 8.5" x 11" sheet size. So as a rule of thumb, your printing costs will be lower when you design your pieces for printing on 8.5" x 11"... Read More
Some printing customers like to set up their own artwork files and I admire and welcome their desire to be a part of the creative process. However, we occasionally receive artwork files that have been designed with... Read More
What does "Saddle Stitch" mean? In the printing industry, Saddle Stitching refers to a very popular book binding method in which folded sheets are gathered together one inside the other and then stapled through... Read More
Sooner or later, anyone who buys Printing for an organization will likely encounter the need to order some book, whether it is a catalog, manual, directory, etc. Because these are multi-page documents, books are... Read More